About Old Holland

In 1664, various Old Dutch master painters established Old Holland. Now, centuries later, we still use their recipes to make your colours. Except we do that with the latest technology.

Colours made using ancient recipes 
We still make our oil colours using the traditional recipes and the production process used by the Old Dutch masters. Nothing surpasses the quality, colour strength and intensity.  The proof? You can still admire in the biggest museums the splendour of our colours and pigments in the paintings of the most famous Dutch masters, such as Vermeer, Van Gogh and Hals.

Tradition reinforced by technology
What then do we change? We use new technologies, which refine and improve our traditional production process. Our pigments are a unique mix of the best traditional colours and the best pigments. We replaced traditional pigments that were not lightfast or that were no longer available on the market with newly developed, lightfast alternatives. These colours were given the supplement ‘extra’ in the name.
The result: the highest quality oil colours, watercolours and acrylic colours. You will also find the same quality in our mediums, varnishes, solvents, primers and gels.

The brand for artists and restorers 
Old Holland is a household name among artists worldwide. Artists and professional restorers in more than 50 countries use our colours. Because they know it: Old Holland gives you the result you have in mind.

Inspiration for generations 
The Old Dutch masters’ paintings are hundreds of years old. You can still enjoy their splendour. Old Holland immortalises your creations for future generations. Because that is what motivates and inspires us to use the best traditions to create the best colours from the best ingredients: the eternal splendour of painting.